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saas product roadmap

Are You Using the Right SaaS Product Roadmap Software? Check Out the Top 7 Picks for 2024!

Are you seeking improved ways to streamline your product development process? Perhaps you’ve researched available software options in the market, but have you discovered the one that truly aligns with your business needs?

In this post, our goal is to guide you in finding the ideal product management software. Say goodbye to manual management; we’re about to dive into the seven most exceptional software solutions for B2B SaaS owners in 2024. Let’s get started!

What is the SAAS product roadmap?

saas product roadmap

A SaaS product roadmap is a strategic plan that outlines the vision, direction, and progress of a software as a service (SaaS) product over time. It serves as a visual guide that describes both the big picture and specific details of the product’s evolution, including new feature releases, improvements, and milestones.

Think of it like a GPS for your SaaS product. For example, let’s say your SaaS product is an online project management tool. Your roadmap might demonstrate plans for introducing an AI-based recommendation engine in Q3, followed by enhanced data visualization features in Q4, and ultimately, the integration with third-party apps by Q2 of the following year.

This roadmap is not set in stone but rather a dynamic tool, subject to changes and adjustments as your company responds to market conditions, customer feedback, and internal shifts. It is crucial to align the various stakeholders – the product team, sales, marketing, customer success, and, of course, the users – on the product’s future trajectory.

Importance of SAAS product roadmap

saas product roadmap

A SaaS product roadmap is crucial for various reasons:

  • Strategic Alignment: It ensures the entire team is aligned with the product’s strategic objectives. For example, if a goal is to enhance user engagement, features aimed at personalizing the user experience could be highlighted in the roadmap.
  • Prioritization: It helps prioritize features and improvements based on business value and customer impact. For instance, if customer feedback shows a high demand for a specific feature, this could be moved up the roadmap.
  • Transparency: It provides transparency to stakeholders, including customers, by making the product’s future direction clear. An example could be a restaurant management SaaS revealing plans to integrate with popular food delivery platforms.
  • Resource Management: It allows for proper resource allocation by giving teams a clear view of upcoming tasks. For instance, if a complex feature is set to be developed in Q3, resources can be allocated accordingly.
  • Stakeholder Engagement: It facilitates better stakeholder engagement by keeping them informed of what’s coming. For example, a roadmap update could show investors the company’s commitment to continuous growth and innovation.
  • Customer Retention: It can help retain customers by showcasing the company’s commitment to product improvement. If a customer sees their requested feature is on the roadmap, they might be more likely to stick around.
  • Competitive Advantage: A well-planned product roadmap can give a competitive advantage by demonstrating the company’s forward-thinking and innovation. It also allows for early communication of new features, giving the company an edge over competitors.

7 Best SaaS Product Roadmap Software

saas product roadmap

Here are seven saas product roadmap softwares you can choose from:


Monday.com spells versatility across different industries and businesses. A comprehensive project management software has unique features that cater to the specific needs of your business. Estimates display project progress, timelines, and team management. The perfect solution for startups and enterprise-level businesses, Monday.com manages to be the one-stop shop for project management solutions.


Productboard is a product management software designed to cater to product managers’ needs. The software consolidates user feedback into an organized and efficient system to streamline product development. Productboard allows businesses to collect data systematically, providing a convenient way to track progress and measure the impact of each product development update.


Trello has built a business around its simplicity. It is the ultimate collaboration tool. It allows users to create boards where tasks are organized and assigned to different team members. Team members can communicate about the progress of the task. Each board has its color-coded system to help users manage and differentiate their projects. Trello has integrations with multiple software systems that fit your business needs.


Jira is a powerful software used by software developers and project managers alike. The software is known for its superior tools for project management, organization and workflows. Useful for developers and other project managers, it has a simple and intuitive user interface and integrates easily with other systems. Jira provides a visual, clear overview of the project’s progress, allowing the team to monitor the timeline and track the project from start to finish.


Asana is perfect for project managers working with Agile teams that require constant product development and updates. The software provides users with an interactive timeline view to track project progress and management of multiple projects. The software has unique reporting features to schedule and track the delivery of products.


Airtable is the ultimate all-in-one management system suitable for project managers and businesses of all sizes. The software consolidates reports, data, and project management tasks as client information, allowing quick access to projects’ status. Airtable’s drag-and-drop feature makes it well-suited for project managers who need to populate information in more straightforward ways.


Notion is one of the most highly versatile project management software on the market. Its intuitive design allows users to customize page templates according to their business requirements. The software is an excellent fit for managing both company data and project management. Notion offers exceptional team collaboration tools and provides a centralized hub for project management.

saas product roadmap


What are the five different types of product management software?

  • Jira: This software is geared towards developers and project managers. It offers a simplified, intuitive user interface and integrates well with other systems. Jira allows for a clear visual representation of project advancement, making it a breeze for teams to track progress from inception to completion.
  • Asana: Asana shines when used by project managers leading Agile teams that frequently demand product development and updates. Users gain access to an interactive timeline view for monitoring project development and managing multiple projects simultaneously. It also offers unique reporting features for scheduling and tracking product deliveries.
  • Airtable: Airtable serves as an all-encompassing management system suitable for businesses of all sizes and project managers. It brings together reports, data, project-management tasks, and client information, ensuring easy access to the status of various projects. Its drag-and-drop feature makes it an excellent fit for project managers looking for a straightforward way to input information.
  • Notion: Notion is well known for its versatility in project management software. It offers an intuitive design that lets users tailor page templates to their business needs. Notion excels in managing both company data and project management, providing excellent team collaboration tools and a centralized hub for all project management needs.
  • Microsoft Project: Microsoft Project is a powerful tool well-suited for large-scale projects. It provides comprehensive project management features, including task scheduling, budgeting, and progress tracking. Microsoft Project’s integration with other Microsoft products makes it a convenient choice for organizations already utilizing Microsoft services.

What are the benefits of each type of product management software?

  • Asana: By providing a comprehensive overview of ongoing projects, Asana empowers teams to align their goals and stay on the same page. It helps prevent miscommunication and ensures tasks are completed within the set timeline. For instance, software development companies have found that using Asana improves productivity by reducing back-and-forths and providing clarity on task ownership.
  • Airtable: The most significant benefit of Airtable is its ability to integrate various forms of data in one place. This functionality allows businesses to replace multiple apps, resulting in a simplified workflow and streamlined communication. For example, marketing agencies can use Airtable to manage content calendars, campaign metrics, and client communication, all within the same platform.
  • Notion: Notion’s customizable templates are its unique selling proposition. These templates provide the flexibility to manage projects and data in a way that aligns with unique business requirements. A digital publishing company, for example, might use Notion to create a customized editorial calendar that integrates seamlessly with their specific workflow.
  • Microsoft Project: This robust tool excels at managing complex projects with various moving parts. Its ability to track progress against budgets and timelines helps large organizations keep large-scale projects on track. Construction companies, for example, could use Microsoft Project to schedule and monitor the progress of a multi-story building project, facilitating efficient resource allocation and timely project completion.

What features should I look for when evaluating product management software solutions?

When evaluating product management software solutions, there are a multitude of features to consider. Here are a few key aspects you should look for:

  • Collaboration tools: The software should enable accessible communication and collaboration among team members. Look for features like shared dashboards, real-time updates, and the ability to comment or annotate tasks. For example, tools like Slack integration can foster seamless team collaboration.
  • Task management: A competent product management software should allow for task assignment, tracking, and visualization. Consider whether the software offers tools like Gantt charts, Kanban boards, or agile methodologies to help you manage tasks effectively.
  • Integration capabilities: Excellent software should play well with others. It means it should integrate smoothly with tools your team is already using, whether that’s Gmail for communication, JIRA for bug tracking, or Google Docs for document collaboration.
  • Customizability: The ability to tailor the software to meet your specific needs is another crucial aspect. For instance, Trello allows users to create custom workflows using its card and board system, which can be a significant boon for teams with unique project requirements.
  • Reporting and analytics: Look for software with robust reporting tools. These might include features for tracking project progress, resource allocation, or task completion rates. For example, software like Asana provides detailed progress reports that can help teams stay on track and meet deadlines.

Each of these features serves a vital function in a product management software solution. However, the importance of each may vary depending on your team’s specific needs and work style. Always keep these variations in mind when evaluating different options.

How will product management software evolve in the future?

  • Artificial Intelligence and Machine Learning: As technological advancements continue to progress, AI and Machine Learning will play an increasingly significant role in product management software. These technologies could automate routine tasks, provide predictive analytics, and offer insights to help make more informed decisions. For example, a tool like ClickUp uses machine learning to predict task completion times based on historical data.
  • Advanced Integration: In the future, product management software will likely offer even more advanced integrations with other tools and platforms. It could mean deeper connections with communication apps, customer support platforms, and even social media networks to provide a more comprehensive approach to product management. An example would be seamless integration between Slack and JIRA, allowing for real-time updates and smoother workflow.
  • User Experience (UX) Enhancement: As consumer expectations continue to rise, there will be a stronger emphasis on the user experience. It could result in more intuitive interfaces, personalized dashboards, and more user-friendly features within the software. Airtable, known for its visually appealing and easy-to-navigate interface, is a prime example of this trend.
  • Data Security Enhancements: With the increasing amount of data being shared and stored within these platforms, enhanced security measures will become more crucial. Future product management software may come equipped with advanced encryption, two-factor authentication, and other security features to protect sensitive information. Tools like Wrike already prioritize high-grade security with features like role-based access controls and enterprise-grade encryption.
  • Real-time Collaboration: Another possible evolution will be the enhancement of real-time collaboration features. Future versions of these tools might enable product teams to collaborate in real-time, even if they are dispersed across the globe. Software like Miro, which offers real-time collaboration on a virtual whiteboard, gives us a glimpse into what this could look like.


Product management software offers businesses seamless ways to streamline product development. With a range of features to choose from, we’re confident you’ll find the perfect fit for your business needs.

Take a moment to explore each software solution, ensuring you discover the one that genuinely elevates your product development.

Don’t hesitate to reach out if you have any questions or concerns. Our goal is to provide you with the ultimate solution for managing your product development journey.


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